SEO Course: On-Page, Technical, Local, AEO & GEO

From keyword research to getting cited by ChatGPT — the complete 2026 SEO skillset. On-page, off-page, technical, local, and the new AI search layer, taught live 1-on-1 on your own website.

10 hours total $100 full course Or start with 1 hour — $10 Live 1-on-1 on Zoom
$10
per hour — take exactly what you need, even a single hour on one topic
$100
full 10-hour course, every module below
Free
30-minute planning call before you pay anything
Hour by Hour

Full Syllabus — 10 Hours

Every hour is a live 1-on-1 session on your screen, on your project. Take the full course in order, or book any single hour on the topic you need.

01

How Search Works & Keyword Research

Hour 1
  • Crawling, indexing, ranking — what Google actually does with your site
  • Why pages get indexed but ignored (the 2026 reality of scaled content)
  • Keyword research with free tools: GSC, Keyword Planner, autocomplete mining
  • Search intent: informational vs commercial vs transactional — and why it decides everything
  • Keyword difficulty judged from the live SERP, not a tool score
  • Building your keyword map: one intent, one page
  • Competitor keyword theft: finding what they rank for that you don't
02

On-Page SEO: Titles, Content & Structure

Hour 2
  • Title tags that earn clicks: 60-char discipline, query-matching, real examples
  • Meta descriptions as ad copy — what moves CTR and what Google rewrites
  • H1–H3 hierarchy: structuring a page so both users and crawlers get it
  • Content that ranks in 2026: depth, first-hand experience, answering the follow-up question
  • Internal linking: hub-and-spoke, anchor text, passing authority on purpose
  • Image SEO: filenames, alt text, WebP compression
  • Live audit: we fix one of your pages on-screen, on the call
03

Technical SEO I: Crawling & Indexing

Hour 3
  • robots.txt: what to block, what never to block (real horror stories included)
  • XML sitemaps: structure, lastmod discipline, submitting and resubmitting
  • Google Search Console mastery: coverage states decoded — 'Crawled – currently not indexed' and friends
  • URL Inspection: reading crawl dates, canonicals and verdicts
  • noindex vs 404 vs 410 vs canonical: which tool for which problem
  • Redirects: 301 vs 302, avoiding chains, mapping a migration
  • Crawl budget: why big sites lose it and how to concentrate it
04

Technical SEO II: Speed, Schema & Health

Hour 4
  • Core Web Vitals: LCP, INP, CLS — measuring and fixing each
  • Mobile-first indexing: what Google's phone crawler needs to see
  • Structured data: LocalBusiness, FAQ, Course, Product schema by hand and by plugin
  • Schema that earns rich results vs schema that risks a manual action
  • HTTPS, mixed content, and security signals
  • Finding and fixing 404s, soft 404s, and orphan pages
  • The monthly technical health check: a 15-point routine
05

Off-Page SEO: Links & Authority

Hour 5
  • How links actually work in 2026: relevance beats volume
  • Link-worthy assets: what earns links without begging
  • Digital PR and HARO-style outreach that gets responses
  • Guest posting that isn't spam: vetting sites worth writing for
  • Local citations and directories: which 20 matter, which 200 don't
  • Competitor backlink analysis with free tooling
  • Toxic links: when to ignore, when to disavow
06

Local SEO I: Google Business Profile

Hour 6
  • GBP setup and optimization: categories, services, attributes done fully
  • The local pack algorithm: proximity, relevance, prominence
  • Reviews: getting them consistently, responding, surviving a bad one
  • GBP posts, photos, Q&A — what moves rankings vs what's decoration
  • NAP consistency across the web and why it still matters
  • Spam fighting: reporting fake competitors that outrank you
  • Tracking local rankings honestly: grid tools and GBP insights
07

Local SEO II: Location Pages Done Right

Hour 7
  • Why 90% of city pages fail — the scaled-content trap (with real data from a 42,000-page site)
  • When location pages make sense and when they're poison
  • The anatomy of a location page that actually ranks: local proof, real differentiation
  • Service-area businesses vs storefronts: different playbooks
  • State/city hub architecture and internal linking
  • Localized content signals: what genuinely localizes a page beyond the city name
  • Auditing an existing location-page site: keep, consolidate or cut
08

AEO: Answer Engine Optimization

Hour 8
  • How ChatGPT, Claude, Perplexity and Google AI Overviews choose sources
  • robots.txt for AI: retrieval agents vs training crawlers — allow the right ones
  • llms.txt and whether it matters yet
  • Content structures AI loves to cite: definitions, tables, step lists, stated numbers
  • Entity building: being a 'known thing' to language models
  • Measuring AI referrals in GA4 (chatgpt.com, claude.ai as sources)
  • The citation audit: asking the AIs about your niche and reverse-engineering who they cite
09

GEO: Generative Engine Optimization

Hour 9
  • GEO vs AEO vs SEO: what's actually different in the optimization
  • Query fan-out: how AI search rewrites one question into many — and how to cover the fan
  • Being quotable: statistics, original data and first-hand claims as citation bait
  • Brand mentions without links: why unlinked mentions now carry weight
  • Reddit, forums and UGC: why AI answers lean on them and how to show up there honestly
  • Product/service visibility in AI shopping and recommendation answers
  • Future-proofing: what holds value across algorithm and model changes
10

Your SEO System: Audit, Prioritize, Execute

Hour 10
  • The full-site audit workflow: technical → content → authority, in that order
  • Prioritization: impact vs effort scoring so you fix what matters first
  • Building your reporting: GSC + GA4 dashboards that show truth, not vanity
  • The weekly 30-minute SEO routine for a business owner
  • The monthly deep-dive routine for a freelancer managing clients
  • Pricing and selling SEO services: retainers, audits, one-off fixes
  • Capstone: your complete prioritized action plan, written together live
Hours 8–9 cover AEO & GEO — optimizing for ChatGPT, Claude, Perplexity and Google AI Overviews. Very few courses teach this from live practice; you'll see real AI-referral data in GA4 during the session.
Who It's For

This Course Fits You If…

Local business owners

Your customers search 'near me' every day. Hours 6–7 alone can put you in the local pack.

Freelancers & agency starters

SEO retainers are recurring revenue. This is the full audit-to-execution skillset, priced at one client's first hour.

Content creators & bloggers

You write well but rank poorly. Hours 1–2 and 8–9 fix the gap between good content and found content.

SEOs adding AI search

AEO and GEO (hours 8–9) are taught from live experience getting sites cited by ChatGPT and Claude — not theory.

How It Works

Book First, Pay After We Talk

1

Book a free 30-min call

We map what you already know, what you want to build, and which hours you actually need. No payment online — nothing to pay before this call.

2

Get your plan

You leave the call with a written hour-by-hour plan: full course, a subset, or a single session.

3

Pay per session

$10 per hour, paid as you go via PayPal or Stripe link after we agree the plan. Stop any time — no packages you're locked into.

4

Learn on your project

Every session is hands-on, on your own site and accounts, with recordings and WhatsApp doubt support between sessions.

FAQ

Frequently Asked Questions

Can I book just the AEO/GEO hours?

Yes — hours 8 and 9 are the most-requested single sessions. $10 each. The free 30-minute call confirms they fit your level first.

How do I pay? There's no payment button.

By design. Book the free 30-minute planning call, we agree exactly which hours you need, then you pay $10 per session by PayPal or Stripe link. Nothing is charged before we talk.

Do I need paid SEO tools?

No. The entire course runs on free tooling: Search Console, GA4, Keyword Planner, and free tiers of everything else. Where paid tools help, I show you, but nothing requires them.

Is this theory or hands-on?

Hands-on, on your own site. Hour 2 includes a live fix of one of your pages. Hour 10 produces your written action plan. Everything is taught from real campaigns — including the recovery of a 42,000-page site.

I'm a complete beginner. Where do I start?

Hours 1–2, then 6 if you're local. The 30-minute call maps this for you — most beginners need 4–5 hours total, not all 10.

Who teaches it?

Ranjan Barman — 10 years on Fiverr, 743 orders, 5.0 rating across 340 reviews, running live SEO on his own agency's sites daily. You'll see real dashboards, not screenshots from other people's case studies.

Start With One Hour. $10.

Book the free 30-minute call and we'll plan your first session together.

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